News

US Tech extends gains as the technology sector recovers

Posted on: Sep 19 2026

The US Tech continues to recover amid renewed interest in technology stocks. The current price stands at 29,571.

US Tech forecast: key takeaways

  • The US Tech index is rising for a second consecutive trading session
  • Interest in AI and technology companies has recovered

US Tech fundamental analysis

The US Tech index is rising for a second consecutive trading session, while buyers continue to test the 29,650 level. A breakout of this resistance and consolidation above it would allow the price to move beyond the upper boundary of the descending channel and confirm strengthening bullish momentum.

The fundamental backdrop is gradually improving for the technology sector. In the previous session, the Nasdaq Composite rose by 1.7%, while the semiconductor sector posted strong gains as interest in AI and technology companies recovered. At the same time, lower oil prices and a pullback in 10-year US Treasury yields reduced pressure on growth stocks.

However, risks to further gains in the US Tech remain. The Federal Reserve recently raised interest rates, and the market continues to assess the likelihood of further policy tightening. The expiry of a large volume of futures and options contracts will also be an additional source of volatility today.

US Tech technical analysis

US Tech quotes are testing the upper boundary of the descending channel. The US Tech forecast for today suggests a renewed rise towards the 30,165 USD target.

The technical picture is gradually improving in favour of buyers. The Stochastic Oscillator has consolidated above the resistance line, indicating strengthening bullish momentum. An additional signal in favour of further growth would be a confident breakout of resistance and a consolidation above 29,605. In this case, buyers would receive confirmation of the strength of the current move, while quotes could break out of the descending correction channel.

At the same time, the risk of an alternative scenario remains if selling pressure intensifies. A break below the lower boundary of the current consolidation range and a consolidation below 29,295 would point to a resumption of the downward move. In this case, the likelihood of a deeper correction would increase, putting the bullish scenario at risk.

US Tech technical analysis for 18 September 2026

US Tech trading scenario for today

Trading scenario (Buy Stop)

A consolidation above the upper boundary of the correction channel, with a breakout above 29,605, would confirm the bullish scenario for the US Tech and indicate a rise towards the target level 30,165.

  • Current price: 29,571
  • Entry level: 29,605
  • Stop loss: 29,345
  • Take profit: 30,165
  • Risk-to-reward: more than 1:2

The trade idea is valid until 8:00 AM on 25 September 2026 (server time, UTC+3).

Risk factors

The main risk to the US Tech growth scenario remains buyers' inability to overcome the 29,650 resistance level and consolidate above the upper boundary of the descending channel. Increased selling pressure and a break below 29,295 would raise the likelihood of a renewed decline and a deeper correction.

Summary

The US Tech outlook for today remains bullish. A breakout and consolidation above 29,650 would confirm the bullish scenario and open the way towards the 30,165 USD target.

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Editors’ picks

EURUSD forecast 2026–2027: technical analysis, price levels & predictions

The EURUSD outlook for 2026 and 2027: key levels on the daily chart, three trading scenarios and the policy gap between the Fed and the ECB that drives the pair.

Gold (XAUUSD) forecast 2026: technical analysis, price levels & predictions

Where gold could trade in 2026: key levels, three trading scenarios with entry triggers and the forecasts from J.P. Morgan, Deutsche Bank and Goldman Sachs.

Apple folds the iPhone, Meta gives artificial intelligence a job

Posted on: Sep 11 2026

Key takeaways

  • Meta’s rally reflects excitement about AI that acts, not proof that Muse will become a profitable product.

  • Apple still follows a different model: better hardware, premium pricing and deeper ecosystem spending.

  • Investors increasingly want AI spending to produce measurable behaviour, revenue or customer lock-in.

Apple unveiled a phone that folds. Meta unveiled an artificial intelligence (AI) assistant that can send emails, book travel and make purchases.

Investors reacted very differently.

On 9 September 2026, Meta closed at 653.69 USD, up 6.55%. Apple finished at 315.34 USD, down 0.28%. That is not a verdict that Meta is winning and Apple is losing. It is a sign that the technology cycle is changing.

Investors have spent years funding enormous AI investments. Increasingly, they want evidence that new technology changes what customers do, what they pay for, or how difficult they are to lose.

Three roads to the customer’s wallet

Apple’s model remains straightforward. Build desirable devices, control the software around them and charge premium prices.

Its new iPhone Duo pushes that formula further. The first foldable iPhone starts at 1,999 USD. Apple is testing whether a new form factor can encourage upgrades, protect pricing power and pull customers deeper into its ecosystem.

That ecosystem matters. Apple generated 54.25 billion USD from the iPhone and 30.74 billion USD from Services last quarter. Hardware remains the front door. Services increase the value of keeping customers inside.

Meta approaches AI differently.

Muse is designed not just to answer questions but to perform tasks across applications. If users repeatedly rely on it, Meta could monetise that activity through subscriptions, commerce and stronger engagement across its existing platforms.

That last point matters because advertising still generates almost all Meta’s revenue. Even small improvements in engagement can become valuable when applied across billions of users.

Amazon and Alphabet offer a third model: connect AI directly to commercial intent.

Amazon can use AI to help customers compare products and complete purchases. Google can insert AI into search, shopping and advertising. The distance between an AI query and actual revenue can therefore be much shorter.

From AI capex to AI cash flow

This matters because AI spending is becoming enormous.

Meta expects capital expenditure of 130 billion USD to 145 billion USD in 2026. In the second quarter alone, capital expenditure reached 31.08 billion USD, while free cash flow fell to just 784 million USD.

Muse therefore matters beyond the product itself. It offers one possible answer to the question investors increasingly ask: what does all this infrastructure spending eventually produce?

The 6.55% share-price jump does not prove the economics work. It shows how valuable a credible monetisation path can become when spending expectations are already high.

Risks

Apple still needs to prove consumers want an expensive foldable iPhone in meaningful numbers.

Meta faces a different challenge. The more useful an AI agent becomes, the more responsibility users give it. Reliability, privacy and payment security therefore become more important.

There is also a simpler risk across Big Tech: people may use AI heavily without paying much for it. Usage is not the same as attractive economics.

Investor playbook

  • Follow behaviour, not demonstrations. Watch repeat usage, transactions and conversion rather than headline AI capabilities.
  • Compare revenue with spending. AI growth matters less if infrastructure costs rise just as quickly.
  • Watch Apple’s upgrade cycle. Strong foldable demand could show hardware innovation still supports pricing power.
  • Track the route to money. Advertising, subscriptions and transactions provide clearer signals than vague promises of future AI value.

From spectacle to habit

Yesterday looked like a contest between a folding screen and an AI agent. It is better understood as a contest between monetisation models.

Apple makes money when better hardware encourages customers to upgrade and remain inside its ecosystem. Meta needs AI to deepen engagement and eventually create new revenue streams. Amazon and Google sit closer to the transaction itself.

None guarantees attractive returns.

For investors, the question is becoming less about which demonstration looks cleverest and more about which technology changes behaviour repeatedly, produces cash and does so without costs rising just as fast.  The next technology cycle may still reward spectacle. But usefulness is becoming the receipt investors increasingly want to see.

Ruben DalfovoInvestment StrategistSaxo Bank
Topics: Equities Highlighted articles UKMustRead Apple Inc. Meta Platforms Inc. Theme - Artificial intelligence
US 30 correction nears completion as a strong labour market gives the Fed no reason to cut rates

Posted on: Sep 10 2026

Today’s US 30 forecast is unfavourable for the index, which continues to lose ground amid rising US bond yields. The current US 30 quote is 52,577.0.

US 30 forecast: key takeaways

  • August NFP came in at 162 thousand, above the forecast
  • US unemployment remained unchanged at 4.1%
  • The market will await US inflation data on Friday
  • US 30 forecast for 9 September 2026: 51,530.0

US 30 fundamental analysis

The published US labour market data was significantly stronger than expected overall, with Nonfarm Payrolls rising by 162 thousand in August, above a forecast of around 55 thousand – 56 thousand and the upwardly revised gain of 21 thousand in July. Unemployment remained at 4.1%, while average hourly earnings rose by 0.3% month-on-month. On an annual basis, wage growth was 3.1%. In addition, the June and July figures were revised upwards by a combined 55 thousand jobs. The report therefore points to a notable recovery in the pace of job creation, while at the same time showing no acceleration in wage growth.

For the US 30, the report can be assessed as moderately negative in the short term despite the strong economic figures. The market reaction has already illustrated this pattern: following the strong employment report, the Dow Jones fell by around 0.5%, while government bond yields rose and the US dollar strengthened. This indicates that investors are currently paying more attention to the risk of further Federal Reserve tightening than to the positive impact of strong employment on economic growth.

US 30 technical analysis

On the H4 chart, the US 30 has broken below the 52,705.0 support level, while resistance has formed at 53,125.0. The broader trend remains upward. On the D1 chart, a resistance level has formed at 57,875.0, with support at 51,530.0. On the H4 chart, quotes may form a short-term sideways trend. The first downside target is 51,530.0.

At the same time, the US 30 forecast also considers an alternative scenario in which quotes could break above 53,125.0 and move towards 54,870.0 before the uptrend continues.

US 30 technical analysis for 9 September 2026

US 30 trading scenario for today

Trading scenario (Sell Stop)

A consolidation below the 52,705.0 support level would confirm continued downward movement and create conditions for opening short positions in the US 30.

  • Current price: 52,577.0
  • Entry level: 52,400.0
  • Take profit: 51,530.0
  • Stop loss: 52,500.0
  • Risk-to-reward ratio: 1:8.7

The trade idea is valid until 8:00 AM on 16 September 2026 (server time, UTC+3).

Risk factors

The main risk factors for the US 30 are linked to a further rise in Treasury yields and a potential shift in Federal Reserve policy expectations towards keeping interest rates high for longer. A strong labour market reduces the likelihood of near-term monetary easing; combined with persistent inflationary pressure, this could push stock prices lower, particularly in rate-sensitive sectors. Additional risks include higher borrowing costs for businesses and consumers, a possible slowdown in corporate investment, tighter financial conditions and weaker consumer demand in the coming months.

Summary

The labour market report creates a mixed fundamental backdrop for the US 30. On the one hand, job growth of 162 thousand, well above expectations of around 55 thousand, stable unemployment and moderate wage growth confirm the resilience of the US economy and reduce the likelihood of a recession. On the other hand, such robust data increases the likelihood that the Federal Reserve will maintain a hawkish policy stance and support higher government bond yields.

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Editors’ picks

EURUSD forecast 2026–2027: technical analysis, price levels & predictions

EURUSD has recovered from the July lows and is trading near 1.1545 — back in bullish territory. The pair has reclaimed EMA65 on the daily, formed a bullish EMA crossover on H4, and the US-eurozone GDP gap has narrowed sharply (US 1.5% vs eurozone 1.0%). Goldman Sachs and Deutsche Bank both now target 1.2500 by year-end. A confirmed close above 1.1700 opens the path to 1.1805. We break down the key levels, three trading scenarios, and what the unprecedented 9-3 FOMC dissent vote means for EURUSD.

Gold (XAUUSD) forecast 2026: technical analysis, price levels & predictions

Gold has reversed its downtrend and is trading near 4,360 USD, back above both EMA65 and EMA200. ETF flows turned positive in July with 3 billion USD of net inflows, and central banks bought 288.9 tonnes in Q2 — up 62% year-on-year. A breakout above 4,500 USD opens the path to 4,855 USD and the 5,597 USD all-time high. We break down the key levels, three trading scenarios with entry triggers, and what J.P. Morgan, Deutsche Bank and Goldman Sachs are forecasting for gold in 2026.

Energy scarcity powers commodities index towards a record high

Posted on: Sep 05 2026

Key Points:

  • Energy drives the commodity rally: Crude and refined products lead weekly gains as the US-Iran conflict and tight physical supply keep risk premiums elevated.
  • Refined fuels highlight the severity of the squeeze: European gasoil has surged 123% this year, with the total return reaching 185% as tight supply adds a substantial positive roll contribution. 
  • Precious metals rebound as rate fears ease: Waller's comments triggered lower yields and a weaker dollar, while strong gold ETF and central-bank demand continue to provide underlying support. 
  • Agriculture cools after a powerful rally: Crowded positioning magnified profit-taking, although Black Sea disruption and weather risks remain unresolved.

The commodity sector is heading towards another record weekly closing high, supported by continued strength across energy markets as geopolitical tensions, supply constraints, and tight physical markets continue to outweigh concerns about higher interest rates and a stronger dollar. In addition, recent rate-hike worries have faded, while the dollar has turned lower, primarily driven by renewed Japanese yen strength.

The Bloomberg Commodity Total Return Index is heading for a weekly gain of around 2%, lifting its year-to-date advance above 34%. Energy has done most of the heavy lifting, gaining around 6%, while industrial metals have recorded a modest advance. Precious metals are close to unchanged following a late-week rebound, while agriculture has retreated following four consecutive weeks of gains that last month saw the sector deliver the strongest monthly return in 12 years.

The contrasting performances underline a key theme across commodities this year: markets facing the greatest physical supply constraints continue to attract the strongest support, while sectors where speculative positioning has become stretched remain vulnerable to sharp corrections when the news flow changes.

One week total returns - Source: Bloomberg & Saxo Note: Past performance does not guarantee future results

Energy tightness keeps crude and products in the lead

Crude oil trades steady following a three-session rally that has propelled energy to the top of this week's performance table. Brent is up around 8%, followed by WTI and diesel at around 7%, as renewed fighting between the US and Iran keeps the geopolitical risk premium elevated.

Brent reached a six-week high above USD 95 per barrel after renewed US strikes on Iran increased concerns about further disruptions to Middle Eastern supply. While oil continues to flow through the Strait of Hormuz, volumes remain constrained and the threat of renewed disruption continues to hang over a waterway that normally handles around one-fifth of global petroleum liquids consumption.

The scale of this year's energy rally becomes even more striking when looking beyond outright prices. Brent has risen almost 56% this year, but tight supply and the resulting positive roll yield have lifted the return for a long-only investor to around 93%.

Refined products have delivered even more spectacular returns. European gasoil futures, the main European benchmark for diesel and other middle distillates, have risen 123% in price terms and around 185% on a total-return basis. The combination of Middle Eastern disruption, the Russia-Ukraine war and limited refining flexibility has created an acute shortage of products at a time when crude supply itself remains constrained.

The strength of refined products also highlights an increasingly important distinction: having sufficient crude oil globally does not necessarily mean having the right fuels available in the right locations. Refinery capacity, product inventories and trade flows have therefore become increasingly important price drivers.

OPEC+ ministers meet on Sunday, with Reuters reporting that the group is expected to leave its October production policy unchanged after completing the unwinding of one layer of earlier production cuts. With geopolitical disruptions preventing several producers from fully translating higher quotas into additional exports, the group's ability to influence near-term prices has arguably diminished.

Brent crude's roller coaster ride continues - Source: Saxo

Gold rebounds as rate-hike fears ease

Precious metals endured another volatile week, with gold staging a rebound after an earlier correction driven primarily by long liquidation, rising bond yields and renewed expectations of another US rate hike.

Gold jumped as much as 2.9% on Thursday to above USD 4,500 an ounce, its biggest intraday gain since 19 August, after Federal Reserve Governor Christopher Waller said he would favour leaving rates unchanged this month if incoming data confirms that inflation pressures are cooling. His comments reduced the probability of a September hike from around 65% to roughly 50%, triggering lower Treasury yields, a weaker dollar and renewed demand for bullion.

The speed of the recovery supports the view that the recent correction was primarily about reducing stretched positioning rather than investors fundamentally abandoning gold. Open interest in COMEX futures declined during the sell-off, while investment demand outside futures remains firm.

Notably, the largest bullion-backed exchange-traded fund attracted USD 1.41 billion in a single session, its biggest inflow since January, helping lift total global ETF holdings to around 3,095 tonnes, a six-month high. Central-bank purchases meanwhile continue to provide an important structural source of demand.

Attention now turns to next week's US August CPI report, which could have an outsized impact on both rate expectations and gold. Waller explicitly linked his September view to the incoming inflation data, making the release an important test for markets after several weeks of rising yields.

From a technical perspective, gold's rebound has brought the 200-day moving average, currently around USD 4,534, back into focus. A sustained break above this level would strengthen the recovery signal and potentially encourage fresh momentum buying.

Industrial metals remain resilient

Industrial metals have meanwhile continued to show surprising resilience despite higher global borrowing costs and periods of renewed dollar strength.

Supply constraints remain the dominant supportive force, particularly across copper and zinc, where tight availability and disruptions have offset concerns about demand and higher funding costs. Zinc recently reached a four-year high, while copper continues to trade close to historically elevated levels.

The broader message is that industrial metals are increasingly behaving as supply-constrained physical commodities rather than simply proxies for Chinese economic growth. Electrification, grid investment and the rapid expansion of power-intensive infrastructure continue to support the longer-term demand outlook, while supply has struggled to respond quickly enough.

Agriculture takes a breather

Agriculture has moved in the opposite direction this week following four consecutive weeks of strong gains. The recent rally had driven speculative positioning sharply higher, leaving several markets vulnerable to profit-taking when supportive headlines began to fade.

Across the ten major grain and soft commodity futures tracked in our weekly “Commitment of Traders” report, the combined managed-money net long jumped 546k contracts in a two-week period to 25 August, the fastest pace on record, with the total rising above 1.1 million contracts, the highest in more than four years, and representing a nominal exposure of more than USD 40 billion. The speed of the turnaround has been particularly striking, with the combined position having been close to neutral only a few months ago.

Wheat provides the clearest example. Prices retreated after Russian President Vladimir Putin raised the possibility of progress towards a peace agreement with Ukraine, prompting traders to remove some of the geopolitical premium built up during the recent surge. Yet the physical disruption has not disappeared. Asian importers have recently purchased at least 500,000 tonnes of Australian and Argentine wheat to replace delayed Black Sea cargoes, reportedly paying sizeable premiums to secure alternative supply.

Elsewhere, cocoa and coffee have also come under pressure as improving near-term supply expectations encouraged profit-taking, while cotton has weakened amid subdued demand. Sugar has been relatively resilient, supported by expectations that the global balance could tighten again during the coming season.

After the scale of the recent agriculture rally, some consolidation was probably inevitable. The underlying risks from Black Sea disruption, extreme weather and El Niño have not disappeared, but the rapid build-up of speculative longs means markets have become more sensitive to even modest changes in the fundamental outlook.

Chicago wheat futures correct lower after meeting resistance near USD 8 per bushel - Source: Saxo

Scarcity remains the common thread

Overall, commodities remain supported by supply constraints that are particularly visible across energy and parts of the industrial metals sector. The BCOM Total Return Index heading towards a record weekly closing high despite corrections across agriculture and precious metals illustrates just how strong these forces have become.

At the same time, this week's sharp reversals in gold and agriculture provide a reminder that positioning matters. Markets can remain fundamentally tight while still experiencing sizeable corrections when speculative exposure becomes crowded.

For now, energy remains firmly in the driving seat, with the combination of geopolitical risk, constrained supply and exceptionally strong refined-product markets providing the main engine behind the commodity sector's push into record territory.

The chart below shows the performance of the BCOM Total Return Index, in this case tracked by the USD 4.6 billion Invesco Bloomberg Commodity UCITS ETF, one of several ETFs tracking the BCOMTR Index.

For information purposes only and not intended as a specific investment recommendation. Past performance is not indicative of, and does not guarantee, future returns.

The BCOM Index heading for a record weekly closing high - Source: Saxo
Related articles/content             
3 Sept 2026: Why tight commodity markets are boosting investor returns 2 Sept 2026: The companies powering AI are outperforming those building it 1 Sept 2026: Commodity strength collides with higher interest rates 29 Aug 2026: COT on forex and commodities - Week to 25 August 2026 28 Aug 2026: From barrels to bushels and bullion as scarcity broadens the commodity rally 26 Aug 2026: Grains hit two-year high as war weather and logistics tighten supply 26 Aug 2026: From escalation to exit ramp why oils war premium is unwinding again 25 Aug 2026: Gold pauses after powerful four-day rally Daily podcasts hosted by John J Hardy can be found here
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Ole HansenHead of Commodity StrategySaxo Bank
Topics: Commodities Crude Oil Gasoline Energy (Sector) Iran USA Agriculture Copper Zinc Gold Silver Wheat
The FX Trader: Big JPY rally – finally more than just intervention?

Posted on: Sep 04 2026

This JPY rally might actually stick.

The latest

The Japanese yen is rallying sharply and it may not be just intervention. A confluence of recent developments this week helped to first weaken the Japanese yen and then strengthen it sharply. Earlier this week, USDJPY challenged above 160.00 for the first time since the late July-early August intervention move to strengthen the yen. The chief driver going into this episode was the usual suspects of spiking oil prices and global bond yields moving sharply higher, driving fears of a Japanese bond market meltdown. But since the beginning of the week we’ve had a very sharp move higher in Japanese short rates to price a more aggressive BoJ rate hike trajectory. The 2-year JGB yield ramped nearly 15 basis points – most of it Tuesday and Wednesday – to above 1.85% at its highest Wednesday and we now have a 25-bp hike fully priced for the September 18 BoJ meeting. This came in part on the optics of US Treasury Secretary Bessent’s arm twisting of the BoJ on the sidelines of the G20 meeting of finance chiefs and central bank heads. And indeed, BoJ Governor Ueda delivered rhetoric supporting a more hawkish outlook. Perhaps more importantly for the ability of the JPY rally to stick, Japan’s largest pension fund, the GPIF, is attracting attention today for having held a meeting on August 21, with an August 31 report suggesting that asset allocation was on the agenda, fueling speculation that the USD 2 trillion fund, the world’s largest, is considering changing its allocation to Japanese bonds after rejecting any changes to its allocation principles as recently as March. Could this story be what also drove an exceptionally strong 30-year JGB auction early today, one that drove the benchmark 30-year yield nearly ten basis points lower just a day after it nearly touched the all-time high?

Bottom line: It’s too early to tell, but the confluence of seeming BoJ determination to deliver rate hikes and the GPIF story and strong demand for the longest dated JGBs suggest there is better support for the yen than around previous rounds of intervention. On the other hand, if we go back to yields continuing to spike everywhere, the JPY strengthening move would face an up-hill struggle again.

Chart focus: USDJPY (1-week Ichimoku) With this latest move lower in USDJPY, we are already running into interesting technical levels for USDJPY as we have cut through all of the local retracement levels (not shown) and we are nearly at the key 155.00 area that held up the price action intraday on the prior two sell-off rounds. It is worth noting that only one sharp sell-off since well back into 2025 has held for more than three trading days and that one (in February) only lasted another day before all of the backfilling started. So the first test for the pair is one of time – lasting into mid-next week, for example. In terms of levels and technical developments according to Ichimoku analysis principles, we are watching two things here. The last time the key cloud level was broken (the first red circle on the left), there was no “confirmation” from the lagging span level (green line) at the time, as it was above the prior price bars. This time, we are still some distance from the cloud level, but are at the new trend tipping point as the lagging span will cross below the price bars in the days ahead even if we just stay at current levels and will of course break lower if the price action heads lower still. First order of business for bears would be a hold below 155.00 and then an eventual break of the bottom of the cloud, which begins to rise above 150.00 in the weeks ahead.

Source: Saxo

The RBNZ meeting early Wednesday was read as a dovish hike as the central bank’s commitment to further tightening looked less firm than at prior meetings, sending the next anticipated rate hike further over the horizon. Governor Breman said the timing of a future hike is uncertain – some believe due to November elections and perhaps a RBNZ desire to avoid appearing as any factor in the election outcome. The opposition Labour Party wants to give the RBNZ a dual mandate (maximum employment level as well as inflation stability). The polls suggest a close outcome, with a new third party complicating the picture. AUDNZD has eyed the 13-year highs just below 1.2300 in the wake of the meeting.

The Bank of Canada looked like a hawkish hold as the Governor Macklem seemed more concerned with inflation than the recent sharp drops in the official core measures would seem to warrant, and he was also dismissive of the impact of US tariffs, provided they only continue to be assessed on the “narrow base” of Canadian goods. Canadian short rates jumped some eight basis points after the BoC meeting as the pricing for a hike at the December BoC meeting firmed to around 90%. USDCAD turned tail from 1.3940 Wednesday, in part as the USD was weighed down by likely USDJPY intervention, but most of the subsequent move was on the BoC effect as the pair dropped nearly all the way to 1.3800 today, looking very capped.

Sterling only rates a brief mention, but important to note that EURGBP broke above the clear 0.8580 line in the sand of the last couple of months.

Looking ahead We’ve got the last bits of key US data to consider this week, including today’s ISM Services for August, but more importantly the US August jobs report. For the latter, the unemployment rate deserves as much attention as the (always heavily revised) non-farm payrolls change data. There has been a misleading drop in the unemployment rate in recent months to 4.1% from a peak of 4.5% in late 2025 that has coincided with a drop in the participation rate by a full percentage point since December. This is likely more of a sign of older workers leaving the workforce and the labor force size therefore shrinking slightly than any sign of jobs growth. And already, in the sluggish payrolls number, we have seen the “low hire, low fire” phrase thrown about for quite a while now. Another 4.1% reading and whatever the print is tomorrow, we need to pair it with the participation rate change (same or lower unemployment rate with a lower participation rate is not positive. On the other hand, a small rise to 4.2% while the Participation Rate increases perhaps 0.2% is not negative.) Negative is a rise in both and positive is a fall in the rate with no fall or better in the participation rate.

Besides the jobs report tomorrow, given Warsh’s strange but on the balance hawkish rhetoric at the Jackson Hole speech and focus on inflation as the primary concern, next Friday’s US August CPI print is the really critical final data point into the September 16 FOMC meeting.

FX Board of G10 and CNH trend evolution and strength. Note: If unfamiliar with the FX board, please see a video tutorial for understanding and using the FX Board.

Things are a bit dynamic with the scale and speed of this JPY move, but note the white hot momentum readings for the 2-day change in the broader JPY picture. As well, note that there is no “contagion” into CHF as the Swiss National Bank is in no hurry to push back against CHF weakness and has been happy to signal a continuation of its zero-interest rate policy for now. Elsewhere, the NZD was marked sharply lower post-RBNZ and CAD somewhat less sharply marked higher after the BoC meeting.

Table: NEW FX Board Trend Scoreboard for individual pairs.

The JPY crosses are all flipping into negative trending mode if this move lower holds – with EURJPY and GBPJPY set to flip negative today assuming the price action doesn’t back up too steeply. Difficult to rate the USDCHF attempt to post a new positive trending signal when both USD and CHF are weak here.

 

John J. HardyGlobal Head of Macro StrategySaxo Bank
Topics: Forex Highlighted articles Trump Version 2 - Traders FR US Actualites et Analyses EURUSD USDJPY UKMustRead
Shein finally goes public. Now comes the harder test

Posted on: Sep 02 2026

Key takeaways

  • Shein’s advantage comes from testing tiny product batches and scaling winners quickly, not simply from selling cheap clothes.

  • New tariffs, parcel fees and regulation are making that model more expensive and harder to reproduce across markets.

  • Inditex and H&M show why brand, inventory discipline and distribution can matter more than pure speed.

Shein taught fashion to behave a little like a social-media feed: test something, watch the reaction, then produce more of what people click on.

On 1 September 2026, the China-founded, Singapore-headquartered retailer finally reached the Hong Kong stock market after failed attempts to list in New York and London. Its initial public offering (IPO) valued the company at roughly USD 26.5 billion, far below the near USD 100 billion valuation reached in 2022. Shares traded below the offer price during their first session.

For investors, the question is not whether Shein can still sell a lot of clothes. It is whether the machinery behind those sales remains as powerful when its regulatory and cost advantages start to fade.

The business model is the product

Shein’s real innovation sits behind the screen.

Traditional fashion retailers often decide months ahead what to sell and in what quantities. Shein instead launches designs in batches as small as 100 to 200 items, watches demand in real time and quickly reorders the products that work.

That can reduce unsold stock and lets Shein offer huge variety without committing as much money upfront. In simple terms, Shein tries to make demand first and inventory second.

But part of this machine was built around cheap cross-border shipping from China. The United States has removed an important duty exemption for low-value packages, while the European Union introduced a EUR 3 fee on many low-value e-commerce parcels in July.

Those changes do not destroy Shein’s model. They make it less frictionless. Local warehouses and production can reduce tariff exposure, but also add cost and complexity. The test is whether Shein can preserve its speed while becoming a more conventional global retailer.

Zara and H&M are slower, but harder to dismiss

This is where Europe’s established fashion groups become useful comparisons.

Inditex owns Zara and combines stores, online sales, tight inventory control and frequent product refreshes. Its first-quarter 2026 results showed sales growth and stronger gross profitability.

H&M is in a different position. Sales have been softer, but the Swedish group has improved profitability and reduced inventory. Its latest results show that better stock management and cost control can still create value when revenue barely moves.

Neither company can match Shein’s endless digital assortment. But speed is not the only useful measure.

Inditex and H&M have established brands, physical distribution and long operating histories. They have already navigated fashion cycles, recessions and competitive shifts. Shein now has to prove that its newer model can survive a similar test.

The hidden cost of becoming normal

The IPO gives Shein capital, visibility and a public valuation. It also removes some of the mystery.

Investors can now watch whether growth returns, margins recover and higher logistics costs eat into each order. The old private-market valuation matters much less than what the business can earn under today’s rules.

The risks are visible. Regulation could make ultra-cheap cross-border fashion more expensive. Competition from Temu, Zara and H&M could push marketing costs higher. Governance also deserves attention because Shein’s founders retain overwhelming voting control after the listing.

Early warning signs include weaker repeat purchases, rising fulfilment and marketing costs, lower margins, or evidence that localising production makes the supply chain less efficient.

Investor playbook

  • Compare growth with the cost required to produce it. Faster sales matter less if fulfilment and marketing costs rise faster.
  • Watch inventory and margins together. Strong retailers sell the right products without relying heavily on discounts.
  • Treat regulation as part of the business model. An advantage built on exemptions is less durable when those exemptions disappear.
  • Compare Shein with Inditex and H&M on durability, not only growth.

Speed was never the whole moat

Shein’s story began with speed. It could spot a trend, test it cheaply and scale the winners before traditional retailers had finished planning the season. The IPO does not make that advantage disappear, but it changes the question investors need to ask. The contest is no longer about who can move fastest under the old rules.

It is about who can keep moving when the rules, costs and expectations become tougher. Inditex and H&M show that slower systems can still create durable economics through brand, inventory discipline and distribution. Shein now has to prove that its digital engine can do the same. A fashion feed can refresh every second. A listed company has to compound for years.

Ruben DalfovoInvestment StrategistSaxo Bank
Topics: Equities Highlighted articles UKMustRead Initial Public Offering (IPO)